Tag: music publicity

The music PR segment is undergoing a paradigm shift, feels Dale Bhagwagar
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The music PR segment is undergoing a paradigm shift, feels Dale Bhagwagar

Times are witnessing a change in the music PR scenario in India Entertainment publicist Dale Bhagwagar practically invented the music PR segment in the 90s and early 2000s for independent PR agencies to follow  August 25: In those days, when independent publicists only focused on film PR and television PR, Dale began handling the publicity for some of the best singers, composers, music albums and music companies. Over the years, he has handled the PR for some of the top music artists such as Bhajan Samrat Anup Jalota, Gazal King Pankaj Udhas, Melody Kings Nadeem-Shravan, Princess of Pop Anaida, Indie-pop rap star Style Bhai, Ghazal Queen Penaz Masani, Santoor Maestro Rahul Sharma and Bhangra King Daler Mehndi. But most of the media avenues which existed earlier have now faded. Print is a ...